MEXICO/SPAIN: Mahou-San Miguel signs Grupo Modelo deal
By Chris Mercer | 18 November 2011
Mahou San-Miguel has signed a distribution deal with Grupo Modelo that will see its Mahou lager enter Mexico for the first time.
just-drinks articles are only available to registered users and members.
Join now for increased access
There are various access options to choose from. All provide instant access to the latest news, insight and expert analysis.
If you’re already a member, login here.
Mahou San-Miguel has signed a distribution deal with Grupo Modelo that will see its Mahou lager enter Mexico for the first time.
- Unlimited access to all the latest global beverage news and insight
- Expert analysis that puts the news into context
- Exclusive interviews with leading industry figures
- Monthly management briefings with detailed analysis on hot topics
- Personalised RSS feeds and email newsletters
- 10-year archive of news, insight and intelligence
- Discounts on just-drinks market research
- Plus much more
If you’re already a member, login here
More articles related to this one
UK: Wells & Young's gives Estrella Damm UK TV boost
Grupo Damm's Estrella Damm beer brand is set to benefit from a marketing push in the UK.
UK: Grupo Modelo launches 71cl Corona Extra bottle
Grupo Modelo has launched a bigger-sized bottle for its Corona Extra beer brand, to take advantage of what the company believes is a trend for sharing drinks.
US: Constellation Brands confirms credit facility agreement
Constellation Brands has lined up a new credit facility.
Market research related to this article
Grupo Modelo SA de CV in Beer (World)
Grupo Modelo was the seventh largest global brewer in 2011. The company is the leading player in its domestic Mexican market, and its Corona Extra brand is exported to 180 countries. Modelo is well placed for future growth in Mexico, and should be ab...
Grupo Modelo SAB de CV Company Watch 2010
The Grupo Modelo SAB de CV Company Watch report contains a detailed analysis of the company’s activities in the Mexican beer market, looking at their portfolio and identifying volumes by price segment, beer type, alcoholic strength, local segment and...
Modelo SA de CV, Grupo in Beer – World
Grupo Modelo SA is the leading brewer in Mexico. It has wide global presence, mainly with its Corona Extra brand, but it relies mainly on the Mexican and the US markets. Increasing its global presence is top priority for the company, which faces new ...
