US: Lombard, A.V. Imports seal Pebble Beach deal

By | 15 December 2006

The Lombard family has secured US distribution for its Pebble Beach single malt Scotch whisky.

A.V. Imports will import the whisky, the company confirmed yesterday (14 December). The deal sees the Speyside-based distillery team up with the Pebble Beach golf resort in the US. The Lombards had earlier secured an agreement with Pebble Beach Company to introduce the single malt in the country.

"We are proud to be selected as the importer of Pebble Beach single malt Scotch whisky" said Melanie Pyne, brand manager at A.V. Imports. "We are honoured to partner with the Lombard family and believe that together, this brand will make a major impact on the American market."

Margaret Lombard-Chibnall, Lombard's managing director, added: "Lombard has developed one of the highest grade single malts on the market. The relationship and endorsement from a world golfing icon, Pebble Beach Company, is fabulous. In developing our presence in the US, we are looking to build with much promise."

The single malt will retail in the US at US$69.99.

Sectors: Spirits

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