FRANCE: Loi Evin under fire for Newcastle own goal
By Keith Nuthall | 27 May 2002
France's Loi Evin, which restricts the display of advertisements for alcoholic drinks, has come under attack from an unlikely source, a case at the European Court of Justice involving Newcastle United Football Club. The north-east England team - locally known as the Magpies - is fighting legal action brought by Bacardi-Martini and Cellier des Dauphins. Bacardi and Cellier claim they lost money when Newcastle's management programmed revolving touchline hoardings to display their advertisements for only 1-2 second intervals.
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France's Loi Evin, which restricts the display of advertisements for alcoholic drinks, has come under attack from an unlikely source, a case at the European Court of Justice involving Newcastle United Football Club. The north-east England team - locally known as the Magpies - is fighting legal action brought by Bacardi-Martini and Cellier des Dauphins. Bacardi and Cellier claim they lost money when Newcastle's management programmed revolving touchline hoardings to display their advertisements for only 1-2 second intervals.
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