UK: Laphroaig launches super-premium malt whiskies
Beam Global Spirits & Wine has added two new super-premium Scotch whiskies to its Laphroaig Islay single malt range in the UK.
The company's UK arm said yesterday (6 August) that 2,500 bottles of Laphroaig 25-Year-Old will be available in the UK. The limited edition Laphroaig 27-Year-Old vintage 1980 will be available in October, with just under 1,000 bottles being divided among the UK, US and duty free markets.
The Laproaig 25-Year-Old will retail at GBP150 (US$304) per bottle and Laphroaig 27-Year-Old will be available from GBP500, said the company.
Each bottle will be individually numbered and signed by the master blender Robert Hicks and distillery manager John Campbell, will be available in clear glass bottles and encased in a black tube. The Laphroaig 25-Year-Old will also be presented in a black wooden gift box.
Beam Global's Scotch director Michael Cockram said: "Laphroaig remains the dominant Islay malt and has grown twice as fast as the category since 1997. We have launched the 25-Year-Old and the 27-Year-Old to build the franchise, boost our premium identity and replace our 30-Year-Old."
Last month, Fortune Brands, which owns Beam Global, said that group net income for the three months to 30 June slipped by 6.4% year-on-year, coming in at US$232m. Operating income for the period was flat, dropping 1.3% to $427.8m, despite a 4.3% spike in sales, which hit $2.35bn.
For the first six months of 2007, net income dropped more worryingly, down 16.4% to $352m, with operating profit down 7.1% to $688.1m and sales up by only 0.7% to 4.3bn.
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