SOUTH AFRICA: KWV domestic role-out on line

By Arnold Kirkby | 20 May 2004

Within three weeks of launching into the South African market, KWV claims that it has achieved an 80% penetration of the market, with listings in most major liquor and supermarket chains.

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Within three weeks of launching into the South African market, KWV claims that it has achieved an 80% penetration of the market, with listings in most major liquor and supermarket chains.

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