JAPAN: Kirin to sell Lanson Champagne
Kirin has announced plans to sell champagne under the brand name of Lanson in Japan. The Japanese alcoholic and non-alcoholic drinks maker said yesterday that it will begin selling Lanson from 1 April this year.
Kirin has received dealership from French champagne maker Marne et Champagne Group who, in 2002, sold a total of 1.5m cases, posting a revenue of €235m (US$295.8m).
The deal follows Kirin's Japanese competitor Suntory's announcement to begin importing champagne products made by G.H. Mumm & Cie and Perrier-Jouet in April this year.
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