This weeks top reports in just-drinks research store

This week's top reports in just-drinks' research store

Here's a run-down of some of the top research reports currently available in the just-drinks research store:

FUNCTIONAL AND HEALTH DRINKS

The Future of Functional Food and Beverages: Cognitive Health

Functional food and beverages have moved beyond an emergent concept to become an established market, with the market benefitting from a widening appeal. This report identifies key target segments, growth drivers and strategies for success for the future of functional food and beverages.

Targeted Health and Wellness Foods and Beverages: The US Market and Global Trends

The most compelling insights in this report are derived from a series of proprietary online consumer surveys. It analyses the growing role of clinical evidence, regulatory structures, the complexity of the industry structure; and product and ingredient trends in the US as they relate to targeted health and wellness foods and beverages.

GENERAL DRINKS

Quarterly Beverage Tracker Q4 2011 – Mexico

This report provides a detailed analysis of the latest developments in Mexico's beverage market, with a combination of textual commentary, analysis and data tables. It provides a complete overview of all commercial beverage consumption trends, latest market developments and an economic “mood indicator”.

Quarterly Beverage Tracker Q4 2011 – Russia

This quarterly tracker looks specifally at the Russian beverage categories including full year 2011(P) volumes, plus 2012 forecasts and supporting text. It highlights the latest industry news and new products with a special focus on functional soft drinks and healthy innovation.

SPIRITS

The Future of the Spirits Market in India, to 2016

This report provides a mix of highly granular market data for the spirits market in India and detailed insight into the trends and dynamics affecting the market. Forecasts help to understand the future pattern of market trends, from winners and losers to category dynamics.

The Future of the Spirits Market in China, to 2016

Here is a report which provides the latest, highly detailed information on dynamics in the Chinese spirits market. It provides marketers with the essential information to understand their own, and their competitors’, position in the market and the information to accurately identify where to compete in the future.

WINE

The Future of the Wine Market in France, to 2016

A key highlight of this French wine market report is the detailed category coverage of the fortified, sparkling, and still wine markets. Detailed product sales segmentation (for both volumes and values) are provided, including brand data at the product category level. Forecasts allow understanding of future market trends.

The Future of the Wine Market in Italy, to 2016

Based upon extensive primary and secondary research, this wine market in Italy report provides comprehensive insight into the market. This can be used by companies involved in the category to update their own strategic and tactical plans.