IRELAND: Irish Government to slash drinks prices to curb inflation

By Chris Brook-Carter | 21 June 2000

Irish finance minister Charlie McCreevy may force publicans to slash the price of soft and alcoholic drinks in an attempt to control inflation.If the plan is put in action it could see a pint of beer in Irish pubs cut by up to 40 Irish pence. Inflation has reached a 15 year high in Ireland of 5.2%, the highest in the EU. The Consumers Association of Ireland has blamed the rise in drinks prices for 20% of the current inflation rate.The Association's spokesman believes that forcing pubs to drop their prices would reduce inflation at a stroke, even if it did not tackle the underlying causes. He went on to say that "the drinks industry in Ireland is a protected cartel which needs to be broken up".Irish Prime Minister Bertie Ahern said there had been "very substantial and unwarranted increases by publicans" and the government would have to look at ways of reversing the situation.Chris Brook-Carter

just-drinks articles are only available to registered users and members.

Join now for increased access

There are various access options to choose from. All provide instant access to the latest news, insight and expert analysis.

If you’re already a member, login here.

Irish finance minister Charlie McCreevy may force publicans to slash the price of soft and alcoholic drinks in an attempt to control inflation.If the plan is put in action it could see a pint of beer in Irish pubs cut by up to 40 Irish pence. Inflation has reached a 15 year high in Ireland of 5.2%, the highest in the EU. The Consumers Association of Ireland has blamed the rise in drinks prices for 20% of the current inflation rate.The Association's spokesman believes that forcing pubs to drop their prices would reduce inflation at a stroke, even if it did not tackle the underlying causes. He went on to say that "the drinks industry in Ireland is a protected cartel which needs to be broken up".Irish Prime Minister Bertie Ahern said there had been "very substantial and unwarranted increases by publicans" and the government would have to look at ways of reversing the situation.Chris Brook-Carter

  • Unlimited access to all the latest global beverage news and insight
  • Expert analysis that puts the news into context
  • Exclusive interviews with leading industry figures
  • Monthly management briefings with detailed analysis on hot topics
  • Personalised RSS feeds and email newsletters
  • 10-year archive of news, insight and intelligence
  • Discounts on just-drinks market research
  • Plus much more

If you’re already a member, login here

Not what you were looking for?

Search just-drinks:

just-drinks tagline

Not a member? Join here

Decrease font sizeDecrease font sizeDecrease font size Increase font sizeIncrease font sizeIncrease font size Comment on this article Email this to a friend Print this page