Product Launch - GLOBAL: Inver House Distillers' anCnoc 22 Years Old

By | 4 February 2013

Click through to view Inver House Distillers anCnoc 22 Years Old

Click through to view Inver House Distillers' anCnoc 22 Years Old

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Inver House Distillers' anCnoc 22 Years Old

Category - Spirits, whisky, Scotch, Highland, single malt, 46% abv 

Available - From 31 January

Location - UK, US, Sweden, Russia, Denmark, Japan and Taiwan

Price - SRP of GBP85 (US$133.82) per 70cl bottle

Distribution - International Beverage Holdings

Inver House Distillers has launched a 22-year-old version of its anCnoc single malt, with 950 cases made available.

The anCnoc 22 Years Old is matured in American Bourbon and Spanish sherry oak casks, Inver House said last week. The limited release will be available throughout the year, Inver House said.

At the end of last year, the Scotch Whisky Association said whisky plays an increasingly important role in Scotland's economy.

Show the press release

anCnoc Highland Single Malt Scotch Whisky Releases 22 Years Old

anCnoc Highland Single Malt Scotch Whisky has announced the first limited release of its 22 Years Old, the latest hand selected addition to the brand’s core range.

The whisky, which has been matured in American bourbon and Spanish sherry oak casks at its Knockdhu distillery in Knock, Banffshire, has been bottled in its most natural form – neither chill-filtered nor coloured.

Priced at a recommended retail price of £85, only 950 cases will be made available throughout 2013 in the UK, USA, Sweden, Russia, Denmark, Japan and Taiwan.

Gillian Gibson, Brand Manager at anCnoc, said: “Releasing our 22 Years Old marks the first in a series of exciting developments for anCnoc in     2013 which are sure to delight fans of our portfolio of single malts worldwide.

“This particular expression, which was bottled at 46%, has a unique taste profile and we are confident that it will find favour with whisky enthusiasts everywhere.”

Bright gold with a copper tint in colour, anCnoc 22 Years Old is full bodied and complex with crushed clove, raisin and blood orange flavours on the palette, the taste is closely followed by layers of fragrant vanilla and leather.

As well as the release of the 22 Years Old, anCnoc has also re-released its popular 16 Years Old single malt which was unavailable for the majority of 2012. Over 800 cases will be made available this year and will be sent to key customers in the UK, USA and selected export markets.

Wholly matured in American ex-bourbon oak casks, the product will have a recommended retail price of £60. Gillian Gibson added: “anCnoc 16 Years Old was very popular when we first released it in 2008 and we are delighted that global whisky lovers will once again be able to purchase this distinctive expression.”

The distillery at Knockdhu has been in operation since 1894. anCnoc, which is owned by Inver House Distillers, is a brand closely associated with the arts having released a series of Limited Edition expressions last year with the designs of acclaimed Scottish artist Peter Arkle and a continuing support of the arts community

Original source: Company Release

Expert analysis

Whiskey in Emerging Markets to 2016: Market Guide

"Whiskey in Emerging Markets to 2016: Market Guide" provides in-depth detail on the trends and drivers of the Whiskey market in Emerging Markets. The report includes quantitative information (historic and forecast market values), as well as data, to help companies in the Alcoholic Drinks industry better understand the changes in their environment, seize opportunities and formulate crucial business strategies.

Sectors: Emerging markets – BRIC, Product launches, Spirits

Companies: Inver House, Inver House Distillers, Scotch Whisky Association

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