Product Launch - GLOBAL: International Beverage's Hankey Bannister Heritage Blend

By | 21 June 2013

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International Beverage's Hankey Bannister Heritage Blend 

Category - Spirits, blended Scotch whisky, 46%

Available - Launched last week 

Location - 5,000 cases being made available "globally"

Price - RRP GBP26.99 (US$42) per 70cl bottle 

Distribution - International Beverage 

International Beverage has launched a "heritage" version of its Hankey Bannister Blended Scotch. 

The 5,000-case release was inspired by a bottle of Hankey Bannister from the 1920s that was unearthed in the UK last year, the company said. 

Heritage Blend has been created by "adding both higher-aged and peated malts to reproduce a full, sweet flavour with a delicate hint of smoke", International Beverage said. 

"We are very fortunate that someone back in the 1920s decided to store this bottle for posterity - and that it was in such good condition 90 years after bottling," said Hankey Bannister brand manager Lynne Buckley

Expert analysis

Global market review of blended and single malt Scotch whisky – forecasts to 2017

This latest global Scotch whisky report from IWSR and just-drinks is the most comprehensive edition we've published. It features 135 data tables covering the consumption volumes of the top malt and blended brands in each of 30+ countries, plus forecasts for Scotch by quality category globally and in each market.

Sectors: Product launches, Spirits

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