BELGIUM: Interbrew sues HSBC over ad slogan
By just-drinks.com editorial team | 8 November 2002
The Belgian-based international brewing group, Interbrew, is suing the bank, HSBC Holdings, in an attempt to stop it from using the slogan, "The World's Local Bank", in its advertising.
just-drinks articles are only available to registered users and members.
Join now for increased access
There are various access options to choose from. All provide instant access to the latest news, insight and expert analysis.
If you’re already a member, login here.
The Belgian-based international brewing group, Interbrew, is suing the bank, HSBC Holdings, in an attempt to stop it from using the slogan, "The World's Local Bank", in its advertising.
- Unlimited access to all the latest global beverage news and insight
- Expert analysis that puts the news into context
- Exclusive interviews with leading industry figures
- Monthly management briefings with detailed analysis on hot topics
- Personalised RSS feeds and email newsletters
- 10-year archive of news, insight and intelligence
- Discounts on just-drinks market research
- Plus much more
If you’re already a member, login here
More articles related to this one
UK: Press round up – AD, Pernod & Fortune - Day 10
Maxxium Worldwide could come under pressure if Pernod and Fortune's Allied Domecq bid is successful, according to press reports today (14 April).
UK: Press round up. AD, Pernod & Fortune - Day 8
It's been a quiet day on the Pernod/Allied Domecq front.
RUSSIA: InBev offer to buy rest of Sun Interbrew
InBev has made an offer to acquire the remaining minority interests in its Russian business SUN Interbrew Ltd (SIL) that it doesn't own, at a price of US$33.41 in cash per security.
