BELGIUM: InBev UK president reveals plans for Stella Artois
By just-drinks.com editorial team | 21 April 2008
The president of InBev's UK & Ireland division, Stuart McFarlane, has revealed plans to develop the company's Stella Artois brand in the UK in an attempt to turn it into the "pioneering brand" in its category.
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The president of InBev's UK & Ireland division, Stuart McFarlane, has revealed plans to develop the company's Stella Artois brand in the UK in an attempt to turn it into the "pioneering brand" in its category.

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