Thomas Gillespie, president and chief executive officer of Aqua Vie Beverage Corporation (OTC Bulletin Board: AVBC) confirmed today that the company has initiated a flight of radio commercials on The Howard Stern Show, beginning the week of July 3, 2000, to coincide with regional retail availability of Aqua Vie's all natural Hydrators in new locations throughout the New York metropolitan area, New Jersey and Pennsylvania, and beginning the week of July 23 to coincide with the regional availability of Aqua Vie in northern California.Aqua Vie's "Turn Up the Heat" campaign, which runs throughout July in New York and Northern California emphasizes hydration as the best way to remain cool throughout summer.Low-calorie, non-carbonated, all-natural Aqua Vie Hydrators(TM) are available in really "cool" flavors, with names like ...