UK: Comment - Diageo: hitting the bottle and cutting out food
By Datamonitor | 1 November 2001
Diageo has issued a trading update. Its core brands are still doing extremely well, particularly in the pre-mixed drinks category. Its disposals of non-core operations are also looking good. The drinks company looks set to do well over the next year despite the threat of recession, particularly if the Burger King spin-off and the Captain Morgan acquisition go according to plan.
just-drinks articles are only available to registered users and members.
Join now for increased access
There are various access options to choose from. All provide instant access to the latest news, insight and expert analysis.
If you’re already a member, login here.

Diageo has issued a trading update. Its core brands are still doing extremely well, particularly in the pre-mixed drinks category. Its disposals of non-core operations are also looking good. The drinks company looks set to do well over the next year despite the threat of recession, particularly if the Burger King spin-off and the Captain Morgan acquisition go according to plan.

- Unlimited access to all the latest global beverage news and insight
- Expert analysis that puts the news into context
- Exclusive interviews with leading industry figures
- Monthly management briefings with detailed analysis on hot topics
- Personalised RSS feeds and email newsletters
- 10-year archive of news, insight and intelligence
- Discounts on just-drinks market research
- Plus much more
If you’re already a member, login here
More articles related to this one
COLOMBIA: Diageo launches new look for flagship
Diageo is looking to change the image of one of its flagship brands in Colombia.
US: Fortune confirms Allied bid talks
The US consumer goods group Fortune Brands has confirmed it is in talks about launching a joint bid with Pernod Ricard for Allied Domecq.
UK: Diageo launches global ads for Smirnoff Ice
Diageo is to launch a new global advertising campaign for Smirnoff Ice. The first ad in the global campaign, 'Garden', launches in Great Britain on April 11th on terrestrial and satellite TV.












