RUSSIA: Heineken's national ambitions for Stepan Razin

By just-drinks.com editorial team | 21 April 2006

Heineken is planning to launch key regional Russian brand Stepan Razin nationwide, with a roll out slated for the end of the year.

just-drinks articles are only available to registered users and members.

Join now for increased access

There are various access options to choose from. All provide instant access to the latest news, insight and expert analysis.

If you’re already a member, login here.

Heineken is planning to launch key regional Russian brand Stepan Razin nationwide, with a roll out slated for the end of the year.

  • Unlimited access to all the latest global beverage news and insight
  • Expert analysis that puts the news into context
  • Exclusive interviews with leading industry figures
  • Monthly management briefings with detailed analysis on hot topics
  • Personalised RSS feeds and email newsletters
  • 10-year archive of news, insight and intelligence
  • Discounts on just-drinks market research
  • Plus much more

If you’re already a member, login here

Not what you were looking for?

Search just-drinks:

More articles related to this one

RUSSIA: Heineken set to wield axe on brand stable
Heineken has said it will know by the end of June which of its Russian brands it will keep after reviewing its portfolio in the wake of a slew of acquisitions in the country last year.

RUSSIA: Heineken silent on Kirin rumours
Heineken has refused to comment on reports in Russia that it is in talks with the local distributor of Kirin Brewery to produce the Japanese brewer's flagship brand.

UK: Diageo, Heineken, Pernod get ratings boost - report
The share ratings of Diageo, Heineken and Pernod Ricard were all upgraded today (20 April) by German broker Dresdner Kleinwort Wasserstein (DKW).

just-drinks tagline

Not a member? Join here

Decrease font sizeDecrease font sizeDecrease font size Increase font sizeIncrease font sizeIncrease font size Comment on this article Email this to a friend Print this page