CZECH: Heineken snaps up Krusovice Brewery
Heineken has acquired a brewery in the Czech Republic.
The global brewer said yesterday (14 June) that it has bought Krusovice Brewery from Germany's Radeberger Gruppe for an undisclosed fee. The transaction is expected to complete in September, subject to clearance from competition authorities, and should be earnings enhancing next year and value enhancing in 2010.
"This acquisition strengthens our base and provides a strong opportunity to accelerate top-line growth in the Czech market," said Nico Nusmeier, regional president for Central and Eastern Europe at Heineken. "The Krusovice brand is very popular among local consumers and we are confident that, with appropriate commercial investment, this brand has clear potential to grow.
"In addition, we plan to further extend the excellent export position of the Krusovice brand by leveraging the reputation of Czech beers, particularly in Central and Eastern Europe."
Heineken currently owns Starobrno Brewery in the Czech Republic, with production facilities in Brno and Znojmo in the South Moravia region. The brewery brews Starobrno, Hostan and Zlaty Bazant brands and imports Heineken, and has a domestic market share of more than 5%.
Founded in 1517, the Royal Brewery of Krusovice is situated around 70km west of Prague and employs 300 staff. The brewery has a portfolio in the premium segment of the market, with the main Krusovice brand and five variants, Svetle, Musketyr, Imperial, Cerne and Jubilejní.
In 2006, sales volumes were 700,000 hectolitres. Production capacity is 1m hectolitres with the possibility to expand, Heineken noted. The company accounts for around 3% domestic market share, and the purchase should improve Heineken's position in the country to number three, behind SABMiller and InBev.
SABMiller has taken a stake in Royal Grolsch NV, according a recent filing....
Carlsberg and Heineken have played down reports claiming that their latest offer for Scottish & Newcastle will be their final bid....
Savanna Cider, the South African cider brand owned by the Distell group, has appointed Anthony Mills as head of marketing with a brief to oversee its pan-European expansion....
Danish reports yesterday (6 December) have suggested that the head of the UK's largest trade union for brewery workers has sided with Carlsberg and Heineken in their attempts to acquire Scottish & New...
The head of Scottish & Newcastle has been quoted this week as saying he has a "bone to pick" with its joint venture partner, Carlsberg....
Heineken has won the race to acquire Serbian brewer Rodic....
Scottish & Newcastle has said it expects an arbitration ruling on its disagreement with Carlsberg over their joint venture to be made in June....
Kingway Brewery is the latest beer company to warn of commodity costs hitting its bottom line....
- Cuba-US Normalisation: Bacardi, Pernod Winners?
- Review of the Year 2014 - Part IV: Spirits
- Sustainability in Wine - Part I
- Comment - The Appeal and Perils of Craft
- Time is Right for Refresco Gerber Exit
- Belvédère to sell assets, streamline portfolio
- Belvedere vodka tie-up over new James Bond film
- Diageo ups focus on China with Mortlach roll-out
- Diageo welcomes verdict on Crown Royal "confusion"
- Bacardi, Pernod Ricard welcome US-Cuba deal
- Global vodka insights - market forecasts, product innovation and consumer trends research
- Global Scotch whisky insights - market forecasts, product innovation and consumer trends research
- The IWSR Forecast Report - 2014-2019 Global Review
- Global Tequila Market 2014-2018
- just-drinks on-trend: Craft beer - fortunes and future