US: Heineken Light 'Handlebar Moustache' ad hits US TV

By just-drinks.com editorial team | 15 July 2011

The US arm of Heineken is preparing the next advert in its 'Be a Man of the World' campaign for Heineken Light.

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The US arm of Heineken is preparing the next advert in its 'Be a Man of the World' campaign for Heineken Light.

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