Product Launch - UK: Halewood International's Lambrini Apple & Blackcurrant
Click through to view Halewood International's Lambrini Apple & Blackcurrant
Halewood International's Lambrini Apple & Blackcurrant
Category - Wine, sparkling, UK, 5.5% abv
Available - From January
Location - UK, off-trade
Price - GBP2.90 (US$4.49) per 75cl bottle
Distribution - Halewood International
Apple & Blackcurrant joins the existing six variants in the Lambrini range.
The launch will be supported by a campaign including consumer press, PR, social media and sampling.
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