USA: Green Mountain Coffee, Inc. Increases Distributor Pricing On Keurig, Inc. K-Cups
Green Mountain Coffee, Inc. (NASDAQ:GMCR) announced today that it is increasing distributor pricing on Green Mountain Coffee K-Cups(TM), the single-serve portion-pack coffee cartridges used in conjunction with the Keurig® coffee brewer, to brew a single cup of coffee. At the same time, Green Mountain Coffee announced that it is investing in programs to enable K-Cup distributors to more effectively grow the Keurig portion of their businesses.
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