SOUTH AFRICA: Government looks to "balance" liquor advertising
The industry has been waiting with bated breath to see what the ANC government's plans are to shackle the alcohol industry after first dealing with the tobacco industry.
Increasing "sin tax" excise duties have been levied on both alcoholic and tobacco products.
Professor Melvin Freeman, Director of Mental Health, said he did not foresee any legislation being enacted this year, given the time needed to draw it up.
However, the department has completed research investigating how best to tackle the issue.
"At present there is a great deal of advertising, to get people to buy alcohol. We believe there is a need for a more balanced approach."
Dr Chan Makan, executive director for the Industry Association for Responsible Alcohol Use (ARA), said the alcohol industry was in constant contact with the department regarding alcohol abuse.
He said the association had drawn up a voluntary code of conduct 10 years ago which is constantly updated.
"All our members [which include the major producer organisations and wholesalers] have signed this code, which stipulates strict advertising and promotional guidelines.
"We feel that a meaningful way must be found to get the abuse message across - it must not just done to be seen to be doing something.
"It must be borne in mind that the major problem we face is that the abuse here, as in most other parts of the world, is mainly among the lower income earners, most of whom in South Africa are semi- or completely illiterate.
"Warnings on labels will not be of any value - we have to look at providing ways of educating people in a way that they will understand the message," said Makan.
The global roll-out of InBev's Brazilian beer, Brahma, adds a third premium brand to the global brewer's international portfolio but some observers have suggested it's an unnecessary step which threat...
Brasserie Kronenbourg has clarified earlier reports about its entry into the low alcohol beer sector in France....
Costs relating to alcohol abuse in Sweden are on the rise, according to research out this week....
Police in eastern Kenya have said that at least 24 people died on Saturday after drinking illegally produced alcohol....
According to a recently published study, people who drink alcohol may have a lower risk of developing a type of cancer which affects the lymphatic system known as non-Hodgkin lymphoma (NHL)....
Diageo is calling for facts labels to be placed on alcohol beverages in the US....
Kenyan authorities are to ban beer and spirits advertising from television and billboards in the country, according to a local report late last week....
Post-menopausal women who consume even moderate amounts of alcohol may face an increased risk of breast cancer, according to a comprehensive US study....
- Remy, dead cats and the power of China's new year
- Will Lucas Bols' IPO Bring Much-Needed Stability?
- Focus - Remy Cointreau's YTD Performance by Brand
- just the Facts - Top 20 US Beers by Value, Volume
- Price drops would damage our DNA - Remy Cointreau
- Moët Hennessy unveils first Travel Retail outlet
- Maxxium UK head to depart for Edrington role
- Diageo inks UK distribution deals
- Remy eases declines as China hints at recovery
- Diageo's United Spirits stays in red in YTD
- Global RTD/RTS insights - market forecasts, product innovation and consumer trends research
- Global vodka insights - market forecasts, product innovation and consumer trends research
- Edrington Group in Spirits (World)
- Diageo plc (DGE) - Financial and Strategic SWOT Analysis Review
- Global Consumer Trends and Key Consumer Targets in Alcoholic Beverages