SPAIN: Gonzalez Byass plans 50% increase in three years

By John Gallagher | 7 November 2001

Spain's leading Sherry bodega and bottler of Tio Pepe, Gonzalez Byass, has just announced sales of €168.73m (US$152.31m) for its last financial year, which closed on 31st August. In spite of the 10% rise in sales, net profits were down 7 % at €7.2m, due to an increase in marketing spend in support of its two flagship brands Tio Pepe Sherry and Soberano brandy.

just-drinks articles are only available to registered users and members.

Join now for increased access

There are various access options to choose from. All provide instant access to the latest news, insight and expert analysis.

If you’re already a member, login here.

Spain's leading Sherry bodega and bottler of Tio Pepe, Gonzalez Byass, has just announced sales of €168.73m (US$152.31m) for its last financial year, which closed on 31st August. In spite of the 10% rise in sales, net profits were down 7 % at €7.2m, due to an increase in marketing spend in support of its two flagship brands Tio Pepe Sherry and Soberano brandy.

  • Unlimited access to all the latest global beverage news and insight
  • Expert analysis that puts the news into context
  • Exclusive interviews with leading industry figures
  • Monthly management briefings with detailed analysis on hot topics
  • Personalised RSS feeds and email newsletters
  • 10-year archive of news, insight and intelligence
  • Discounts on just-drinks market research
  • Plus much more

If you’re already a member, login here

Not what you were looking for?

Search just-drinks:

More articles related to this one

UK: Diageo completes another share buyback
Diageo has completed another share buyback transaction.

US: Diageo unveils Tanqueray marketing plan
Diageo is to launch a national advertising campaign for its gin band Tanqueray in the US.

S KOREA: Whiskey sales continue downturn in Q1
Whiskey sales in South Korea took another mauling in the first quarter of this year, according to industry sources.

just-drinks tagline

Not a member? Join here

Decrease font sizeDecrease font sizeDecrease font size Increase font sizeIncrease font sizeIncrease font size Comment on this article Email this to a friend Print this page