SPAIN: Gonzalez Byass plans 50% increase in three years
By John Gallagher | 7 November 2001
Spain's leading Sherry bodega and bottler of Tio Pepe, Gonzalez Byass, has just announced sales of €168.73m (US$152.31m) for its last financial year, which closed on 31st August. In spite of the 10% rise in sales, net profits were down 7 % at €7.2m, due to an increase in marketing spend in support of its two flagship brands Tio Pepe Sherry and Soberano brandy.
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Spain's leading Sherry bodega and bottler of Tio Pepe, Gonzalez Byass, has just announced sales of €168.73m (US$152.31m) for its last financial year, which closed on 31st August. In spite of the 10% rise in sales, net profits were down 7 % at €7.2m, due to an increase in marketing spend in support of its two flagship brands Tio Pepe Sherry and Soberano brandy.
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