Global Champagne exports rose slightly last year, despite the economic crisis

Global Champagne exports rose slightly last year, despite the economic crisis

Global Champagne exports rose 7% last year with shipments to China and Russia rising significantly but the UK market falling slightly, latest figures reveal. 

The UK, which has been the leading market for Champagne for the past 16 years, imported 34.5m bottles in 2011. However this was down by 955,000 units on 2010. Overall, 141.3m bottles crossed the French border in 2011, according to figures from the UK Champagne Bureau, released yesterday (13 March).

Speaking about the UK market, Francoise Peretti, UK Champagne Bureau director, said: “Champagne shipments for 2011 closed within a whisker of the volume for 2010 – and that’s remarkable in the current economic climate.” 

In the US, shipments were up 14.4% last year, but the market remains 78% behind the UK. China increased shipments by 19% to 1.3m bottles, while exports to Russia rose by 24% bringing volumes to the same level as China.

The emerging economies showed good growth for producers. Exports to India were up 58% and Malaysia increased shipments by 44%.

In South Korea volumes were up 31%, 20% up in Singapore and 15% up in Hong Kong.