RESEARCH: Functional drinks move into mainstream
By just-drinks.com editorial team | 8 April 2003
Functional soft drink consumption grew 11% to over 12 billion litres across the US, Japan and 16 key West European, according to a report released by the drinks analysts Zenith International. And functional soft drinks now represent 6% of total soft drinks volume in these markets, compared with just 4% in 1998.
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Functional soft drink consumption grew 11% to over 12 billion litres across the US, Japan and 16 key West European, according to a report released by the drinks analysts Zenith International. And functional soft drinks now represent 6% of total soft drinks volume in these markets, compared with just 4% in 1998.

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