The takeover efforts of French food and drink giant Danone for New Zealand's Frucor Beverages got a boost today when a major shareholder of Frucor called for fellow investors to accept Danone's bid. Last year Danone's Asian subsidiary launched a A$238.45m takeover bid for Frucor, planning to pay $NZ2.35 ($A1.91) a share for 100% of the drinks company. But Frucor rejected the offer. But now Bain Capital affiliate, Pacific Associates, has urged fellow shareholders in Frucor to promptly accept the Danone cash bid, which will expire in two weeks. Bain, which holds around 31% of the Frucor stock has accepted Danone's offer, which it said was fair value. Bain Capital managing director Joe Pretlow also warned that there was only one offer for Frucor shares and that was Danone's. He also said the time for a possible rival offer or a revised Danone offer had passed. He noted that Danone's cash offer was due to expire on January 18 and Danone had said it didn't intend to further extend this offer. He said Bain disagreed with the valuation by the Frucor-commissioned independent expert and believed Danone's bid was an attractive offer.