Foster's Group has extended its PET offering for the Wolf Blass Green Label wine brand in its domestic market.

The company said yesterday (6 May) that the move, which sees Wolf Blass' Crisp Dry White 2008 and Cabernet Shiraz 2008 come in PET plastic bottles, will reduce the wines' greenhouse gas emissions by around 29% compared to glass bottles.

As well as lighter bottles, the Green Label packaging uses 100% recycled and 100% recyclable materials in the Enviro Labels, alcohol-free printing processes, gold inks rather than gold foil, plus 100% recycled cartons.

"The introduction of Green Label is in response to today's more conscious consumer, interested to do their bit for the environment, whilst seeking the reassurance from a trusted brand", said Oliver Horn, global brand director for Wolf Blass.

The two wines were launched in PET in Australia at the beginning of this month, carrying a recommended retail price of A$16.99 (US$12.88) per bottle.

The Wolf Blass Green Label range was launched in PET in the UK in 2007.