Multi-media company Firesky Media is set to enter the wine industry.

The firm said yesterday (19 September) that it has signed a letter of intent to acquire the Chateau Routon wine business in California. Financial details were not disclosed.

The transaction is expected to close by the middle of next month, after which Firesky said it will issue more details.

Chateau Routon is a family-owned business, located in El Dorado county in the state. The company holds 85 acres and specialises in specialises in port wine.

Firesky said that it plans to use its publishing division to market the Routon product line going forward. The California-based company works not only in publishing but also in data mining.