US: 'Father of Pepsi Generation’ dies

By just-drinks.com editorial team | 30 July 2007

The man hailed by PepsiCo as the father of the 'Pepsi Generation' and the creative mind behind Pepsi's advertising for the past 50 years has died.

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The man hailed by PepsiCo as the father of the 'Pepsi Generation' and the creative mind behind Pepsi's advertising for the past 50 years has died.

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