Connoisseurs of rare wines can now spend less time searching and more time sipping, with the new Private Cellar at The Web's leading wine retailer, eVineyard, is offering a selection of hard-to-find wines as an exclusive service for its most loyal customers.

eVineyard customers who have made two purchases in the previous 30 days or bought 12 bottles in the previous 60 days are given the "key" to the Private Cellar. There they will find a continually growing wine lover's treasure trove of highly collectible bottles. To make them available to as many Private Cellar shoppers as possible, these wines are sold in limited quantities. All registered eVineyard shoppers are welcome to view the Private Cellar.

"We could think of no better way to thank our highly valued customers than by giving them access to some of the most coveted wines in the world," said Brett Lauter, vice president and chief marketing officer of eVineyard. "Our relationships with dozens of distributors and hundreds wineries around the globe allow us to offer the kind of extraordinary wines that are very difficult to find in wine shops."

Among the most exceptional offerings currently available in the eVineyard Private Cellar is a Cardinale three-bottle vertical case (1991-1993). Two of these Cabernet-blend vintages were rated a perfect 100 by the Wine Enthusiast. Other rare wine offerings include a 1996 Louis Martini "Gnarly Vine" Monte Rosso Vineyard Zinfandel; numerous French Champagnes, from Krug to Pol Roger and Taittinger; several Portuguese ports, including a 1997 Dow's Vintage Port; and unusual Tuscan wines, including a 1996 Antinori Solaia and a 1997 Isole e Olena Cepparello.

About eVineyard

eVineyard is the leading Web-based wine retailer, serving online wine buyers with exceptional service, selection and speed. With over 5,000 domestic and imported premium wines, eVineyard also offers sweepstakes events and promotions, a wine club, special occasion suggestions, tasting party tips, a Live Talk Chat Room for communicating one-on-one with an eVineyard wine expert, and free shipping with purchases over $25. The only multistate licensed online wine retailer, eVineyard legally serves wine buyers in 25 states and will increase its reach to 28 states by fall 2000.