EU: EU anti booze campaign raises fear of crusade
The European Commission is asking alcohol producers and retailers "to communicate responsibly and to enforce self-regulatory rules on advertising," as part of a campaign to curb the promotion of drinking by young people. Brussels says it does not intend to ban alcohol advertising but considers that "there is a need for scrutiny of commercial communication and of national self-regulatory codes of good practice with respect to advertising targeted at young people."
Get full access to all content, just $1 for 30 days
A Message From The Editor
just-drinks gives you the widest beverage market coverage.
Paid just-drinks members have unlimited access to all our exclusive content - including 15 years of archives.
I am so confident you will love complete access to our content that today I can offer you 30 days access for $1.
It’s our best ever membership offer – just for you.
Olly Wehring, editor of just-drinks
- It's not all bad for Diageo - Analysis
- Focus - Diageo's FY Performance by Brand
- Heineken CEO spies trouble ahead for UK
- Diageo upbeat on Scotch prospects
- Campari’s H1 Performance by Region, Brand
- Diageo puts Bacardi in frame with white rum ads
- Edrington appoints new board director
- Heineken ups sales, profits despite volume squeeze
- Challenges remain as Diageo posts flat FY sales
- Mast-Jagermeister closes Sidney Frank buy
- Global gin insights - market data, product innovation and consumer trends research
- Global rum insights - market forecasts, product innovation and consumer trends research
- Global Tequila insights - market forecasts, product innovation and consumer trends research
- Global Scotch whisky insights - market forecasts, product innovation and consumer trends research
- Global cachaca insights - market data, product innovation and consumer trends research