EUR: EFRD unveils Internet, digital, mobile guidelines
By just-drinks.com editorial team | 19 March 2009
The European Forum for Responsible Drinking (EFRD) has released new guidance for drinks companies in the region, covering marketing on the Internet, as well as digital and mobile communications.
just-drinks articles are only available to registered users and members.
Join now for increased access
There are various access options to choose from. All provide instant access to the latest news, insight and expert analysis.
If you’re already a member, login here.

The European Forum for Responsible Drinking (EFRD) has released new guidance for drinks companies in the region, covering marketing on the Internet, as well as digital and mobile communications.

- Unlimited access to all the latest global beverage news and insight
- Expert analysis that puts the news into context
- Exclusive interviews with leading industry figures
- Monthly management briefings with detailed analysis on hot topics
- Personalised RSS feeds and email newsletters
- 10-year archive of news, insight and intelligence
- Discounts on just-drinks market research
- Plus much more
If you’re already a member, login here
More articles related to this one
UK: Diageo trials mid-strength Guinness
Diageo is trialling a mid-strength version of its Guinness beer in the UK, in response to calls for drinks with a lower alcohol content.
just the round-up - The week in drinks
See the top ten stories published on just-drinks this week.
US: Nude Spirits appoints Tony Hayes to company
Nude Spirits has said that a former chief of the National Revenue Center at the United States' Bureau of Alcohol, Tobacco, and Firearms has joined the company.












