EU/US: EFRD, DISCUS update social media advertising standards
By Ben Cooper | 21 September 2011
The European Forum for Responsible Drinking (EFRD) and the Distilled Spirits Council of the United States (DISCUS) have launched common self-regulatory standards governing the advertising of spirits through social networking sites, blogs and mobile apps, including user-generated material.
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The European Forum for Responsible Drinking (EFRD) and the Distilled Spirits Council of the United States (DISCUS) have launched common self-regulatory standards governing the advertising of spirits through social networking sites, blogs and mobile apps, including user-generated material.
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