Coming soon: The Macallan 1824 Series from The Edrington Group

Coming soon: The Macallan 1824 Series from The Edrington Group

The Edrington Group has lined up a brand extension for its The Macallan Scotch whisky brand in the UK, ahead of a global roll-out next year.

The company confirmed earlier today (26 June) that 'The 1824 Series' will hit the UK this Autumn. Edrington declined to detail, however, if the new range will replace any existing variants in the Macallan portfolio.

The 1824 Series has been matured in oak Sherry casks from Spain, the firm said. The first expression will hit the UK in September, with further variants launching next year. France will also take stock in the New Year, with around 50 other markets launching in April.

“The 1824 Series … underlines our ongoing commitment to leading innovation,” said Ken Grier, director of malts at Edrington. “The move represents a major step in the evolution of The Macallan and we are extremely excited to be introducing this into the UK market first.”

The UK accounts for around 5% of The Macallan's sales, with Taiwan, the US, China, Japan and Russia making up the bulk.