US: Drinks Americas to launch flavoured Trump vodkas

By | 13 July 2007

Drinks Americas has announced that it is to add a range of flavoured variants to the Trump Super Premium Vodka brand next month.

The Connecticut-based drinks marketer said that the Trump Super Premium Vodka Flavors line-up will include at least five flavours.

"With the overwhelming success of Trump Super Premium Vodka, we are extremely excited to expand our product line with additional flavours," said Drinks Americas president and CEO J. Patrick Kenny. "The product extension positions the company for continued rapid revenue growth and further establishes our brand in the super-premium vodka category, the fastest growing segment of one of the largest distilled spirits categories."

Sectors: Spirits

Companies: Drinks Americas

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