US: Doctors urge caffeine limits on energy drinks - report
Doctors want caffeine levels to be restricted in energy drinks
A group of doctors has called on the Food and Drug Administration (FDA) to bring in a limit on caffeine content for energy drinks, according to reports.
The 18 public health experts wrote in a letter this week that energy drinks makers have failed to prove their ingredients are safe, especially for children and adolescents, the New York Times reported. The group wants regulators to limit caffeine content and for manufacturers to display caffeine content on labels.
Asked to comment on the report, the American Beverage Association told just-drinks yesterday (20 March) caffeine is a safe ingredient and most energy drinks consumed in the US contain less caffeine than home-brewed coffee.
“If their issue is caffeine, then these doctors should look at all sources of dietary caffeine, because it is a widely available ingredient found in many foods and beverages and certainly not unique to our industry’s products,” a spokesperson said.
Earlier this year, Canada's health regulators capped energy drinks at 180mg of caffeine for a single serve container.
- What do A-B InBev results mean for SABMiller deal?
- Interview - Beam Suntory's EMEA president
- Interview - William Grant & Sons
- Beckham, Diageo and the Allure of the VIP Pop-Up
- just The Preview - Brown-Forman Q3 & YTD
- Diageo, Beckham launch VIP pop-up for Haig Club
- Diageo completes Don Julio, Bushmills swap deal
- Pinnacle Vodka, Skinnygirl roll out on ice
- Pernod Ricard sends Martell Mumm PJ head to Asia
- Tesco reinstates Dan Jago following suspension
- Wine, 2014 and the future
- Spirits and RTDs, 2014 and the future
- Beam Suntory Inc. - Strategy and SWOT Report
- Global RTD/RTS insights - market forecasts, product innovation and consumer trends research