US: DNA Beverage Corp launches energy drink website

By just-drinks.com editorial team | 26 October 2009

DNA Beverage Corp has launched a new website for its DNA Energy Drink.

The website, (www.dnabeveragecorp.com), became a priority, the US company said on Friday (23 October), following the company's recent relocation for expansion of its brand line.

"We are now able to keep our marketing initiatives and growth opportunities consistent with each other," said Geoff Armstrong, DNA's vice president of marketing.

Darren Marks, president of DNA, added: "In addition to showcasing our products, we believe the site contains new and innovative ways to inform everyone exactly what DNA Beverage Corporation is all about."

Marks added that new videos will be added to the site giving insight into the structure and inner workings of the company.

Earlier this year, DNA Beverage Corp expanded its reach into Louisiana.

Distribution in the southern portion of Louisiana is being handled by Grass Roots Beverage Corp, DNA's wholly-owned subsidiary that currently distributes its DNA Energy drink throughout Florida.

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