SOUTH AFRICA: Direct wine marketer aims at R50 million this year

By Arnold Kirkby | 26 June 2001

South Africa's biggest direct wine marketer, Wine-of-the-Month Club aims to increase its sales from R43m last year to R50m this year, according to MD Colin Collard, who claims his company has a client base of more the 24,000. He said today that South Africa was expected to only sell about 281m litres of wine this year, compared with 13,590m litres in Europe, 2,627m litres in North America, 472m litres in Australasia, 1,582m litres in South America and 232m litres in Japan.

just-drinks articles are only available to registered users and members.

Join now for increased access

There are various access options to choose from. All provide instant access to the latest news, insight and expert analysis.

If you’re already a member, login here.

South Africa's biggest direct wine marketer, Wine-of-the-Month Club aims to increase its sales from R43m last year to R50m this year, according to MD Colin Collard, who claims his company has a client base of more the 24,000. He said today that South Africa was expected to only sell about 281m litres of wine this year, compared with 13,590m litres in Europe, 2,627m litres in North America, 472m litres in Australasia, 1,582m litres in South America and 232m litres in Japan.

  • Unlimited access to all the latest global beverage news and insight
  • Expert analysis that puts the news into context
  • Exclusive interviews with leading industry figures
  • Monthly management briefings with detailed analysis on hot topics
  • Personalised RSS feeds and email newsletters
  • 10-year archive of news, insight and intelligence
  • Discounts on just-drinks market research
  • Plus much more

If you’re already a member, login here

Not what you were looking for?

Search just-drinks:

just-drinks tagline

Not a member? Join here

Decrease font sizeDecrease font sizeDecrease font size Increase font sizeIncrease font sizeIncrease font size Comment on this article Email this to a friend Print this page