US: Diageo trashes California FMB reclassification plan

By just-drinks.com editorial team | 26 February 2008

Diageo has attacked moves in California to reclassify its Smirnoff Ice brand, in an attempt to increase the price of the drink in the state.

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Diageo has attacked moves in California to reclassify its Smirnoff Ice brand, in an attempt to increase the price of the drink in the state.

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