US: Diageo renews distribution deal with The Charmer Sunbelt Group
Diageo has kept with CSG for distribution in six US states
The two companies have signed agreements for Arizona, Colorado, Delaware, Maryland, New York, South Carolina, and the District of Columbia, Diageo announced today (10 January). CSG will continue to distributes Diageo's wine and spirits in the regions.
It will also remain as as the exclusive broker for Diageo wines and spirits in Montgomery County, Maryland.
“Diageo will continue to evolve our route to market strategy based on having the best leadership, capabilities and most importantly performance,” Jeff Ivey, senior VP of commercial strategy at Diageo North America.
Financial details, or the duration, of the new agreements were not revealed.
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