GLOBAL: Diageo leads Pernod Ricard in top-end vodka fight - analyst
By Andy Morton | 16 January 2013
Pernod Ricard's super-premium vodkas lack the depth to compete with Diageo's as vodka continues its value boom, an analyst has said.
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Pernod Ricard's super-premium vodkas lack the depth to compete with Diageo's as vodka continues its value boom, an analyst has said.

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