US: Diageo launches “smooth” Ciroc campaign
By just-drinks.com editorial team | 3 June 2010
Diageo has launched an ad campaign for its Ciroc vodka brand for the US market featuring Sean "Diddy" Combs and an up-and-coming comedian.
just-drinks articles are only available to registered users and members.
Join now for increased access
There are various access options to choose from. All provide instant access to the latest news, insight and expert analysis.
If you’re already a member, login here.

Diageo has launched an ad campaign for its Ciroc vodka brand for the US market featuring Sean "Diddy" Combs and an up-and-coming comedian.

- Unlimited access to all the latest global beverage news and insight
- Expert analysis that puts the news into context
- Exclusive interviews with leading industry figures
- Monthly management briefings with detailed analysis on hot topics
- Personalised RSS feeds and email newsletters
- 10-year archive of news, insight and intelligence
- Discounts on just-drinks market research
- Plus much more
If you’re already a member, login here
More articles related to this one
just the Round-up - The week in drinks
The top ten stories published on just-drinks this week:
UK: Wells & Young's to cut jobs after Corona Extra loss
Wells & Young's will be forced to cut jobs as a result of losing the rights to Corona Extra and Red Stripe lagers in the UK.
RWANDA: Gov't puts brewery stake up for sale
Rwanda's Government has reportedly said that it will sell off its remaining stake in the country's Bralirwa brewer, which is majority-owned by Heineken.












