UK: Diageo goes nationwide with Pimm’s

By just-drinks.com editorial team | 15 May 2008

Diageo Great Britain is to launch a GBP5.1m (US$9.93m) nationwide marketing campaign for its Pimm's brand this summer.

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Diageo Great Britain is to launch a GBP5.1m (US$9.93m) nationwide marketing campaign for its Pimm's brand this summer.

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