UK: Diageo Glides into Baileys extension
By Chris Brook-Carter | 4 August 2003
The world's largest liqueur brand Baileys Original Irish Cream has added a second brand extension to its range called Baileys Glide, which will be launched in September in the UK.
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The world's largest liqueur brand Baileys Original Irish Cream has added a second brand extension to its range called Baileys Glide, which will be launched in September in the UK.
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