US/HUNGARY: Diageo extends Zwack liqueur roll-out

By just-drinks.com editorial team | 20 February 2007

Diageo is rolling out Hungarian liqueur Zwack to a second US state after a successful test launch.

just-drinks articles are only available to registered users and members.

Join now for increased access

There are various access options to choose from. All provide instant access to the latest news, insight and expert analysis.

If you’re already a member, login here.

Diageo is rolling out Hungarian liqueur Zwack to a second US state after a successful test launch.

  • Unlimited access to all the latest global beverage news and insight
  • Expert analysis that puts the news into context
  • Exclusive interviews with leading industry figures
  • Monthly management briefings with detailed analysis on hot topics
  • Personalised RSS feeds and email newsletters
  • 10-year archive of news, insight and intelligence
  • Discounts on just-drinks market research
  • Plus much more

If you’re already a member, login here

Not what you were looking for?

Search just-drinks:

More articles related to this one

UK: Pan-industry group to investigate Scotch image and innovation
Leading figures in the Scotch whisky industry are to form a pan-industry working party to investigate the question of image and innovation in Scotch. The debate will be led by the World Whisky Conference (WWC) and is being supported by just-drinks.

IRELAND: Cooley up in FY, looking for distributing muscle
Cooley Distillery has posted a healthy rise in sales and profits for 2006, but has warned that 2007 will be "a harder year". At the same time, the company's head issued a 'come-and-join-me' to a larger partner.

Pot of Gould – Private patience
It is the results season, so attention is focused on the major public drinks corporations as they give their shareholders the good or bad news. But Patience Gould believes that in an industry where taking a long-term view is vital, private companies have an important advantage over their publicly-owned counterparts.

just-drinks tagline

Not a member? Join here

Decrease font sizeDecrease font sizeDecrease font size Increase font sizeIncrease font sizeIncrease font size Comment on this article Email this to a friend Print this page