UK: Danone rolls out Volvic 'Volcanicity' campaign

Author: just-drinks.com editorial team | 10 May 2011

Danone has launched a GBP3m (US$4.9m) advertising campaign for its Volvic mineral water and Touch of Fruit brands in the UK.

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Danone has launched a GBP3m (US$4.9m) advertising campaign for its Volvic mineral water and Touch of Fruit brands in the UK.

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