EU: Czech Beer given protected name status
The EU Commission has officially recognised "Czech Beer" as a protected name, but debate reigns on how many brewers will use it.
Breweries wanting to print "Czech Beer" on their bottle labels will have to comply with certain requirements, including that the beer is brewed in defined territories, uses mainly local raw materials and has a given colour, taste and alcohol content.
The European Commission gave its ruling last month.
Local press reports have claimed that the largest beer makers will probably not use the name, because most of their foreign owners' production is based abroad, however.
Executive director of the Czech Breweries and Malthouses Association, Jan Vesely, told just-drinks today (11 November) that "market-leading Plzensky Prazdroj at least has already informed it will do so [as far as its Gambrinus brand is concerned]".
Sectors: Beer & cider
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