US: Consumer ad campaign for Modelo Especial

By just-drinks.com editorial team | 21 February 2008

The Mexican beer brand Modelo Especial is to be given its first general consumer advertising campaign in the US, Crown Imports has announced.

just-drinks articles are only available to registered users and members.

Join now for increased access

There are various access options to choose from. All provide instant access to the latest news, insight and expert analysis.

If you’re already a member, login here.

The Mexican beer brand Modelo Especial is to be given its first general consumer advertising campaign in the US, Crown Imports has announced.

  • Unlimited access to all the latest global beverage news and insight
  • Expert analysis that puts the news into context
  • Exclusive interviews with leading industry figures
  • Monthly management briefings with detailed analysis on hot topics
  • Personalised RSS feeds and email newsletters
  • 10-year archive of news, insight and intelligence
  • Discounts on just-drinks market research
  • Plus much more

If you’re already a member, login here

Not what you were looking for?

Search just-drinks:

More articles related to this one

just the round-up - the week in drinks
The top ten most visited stories on just-drinks this week included news the world's number one wine group was to reduce its Australian footprint, Coca-Cola has acquired assets in Colombia and Diageo is upping its commitment to fight fraud.

US: Constellation to reduce Australia presence
Constellation Brands is looking to sell some of its wine assets in Australia.

US/CANADA: One-off costs hammer Molson Coors in H1
Molson Coors has posted a marked drop in profits for the first half of this year, as one-off charges made their presence felt.

just-drinks tagline

Not a member? Join here

Decrease font sizeDecrease font sizeDecrease font size Increase font sizeIncrease font sizeIncrease font size Comment on this article Email this to a friend Print this page