INDIA: Coke and Pepsi cut prices in India
By Sarah Diston | 5 March 2001
After receiving a boost in the recent Indian budget with a cut in excise duty, both Coca-Cola and PepsiCo have now announced price cuts on their Indian products. The Indian Express has reported that PepsiCo is to cut the price on specific packs across its brands and Coca-Cola has announced an across the board reduction in prices, including Maaza with immediate effect.
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After receiving a boost in the recent Indian budget with a cut in excise duty, both Coca-Cola and PepsiCo have now announced price cuts on their Indian products. The Indian Express has reported that PepsiCo is to cut the price on specific packs across its brands and Coca-Cola has announced an across the board reduction in prices, including Maaza with immediate effect.
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