Incorporated (Amex: APS) today announced a partnership with the Coca-Cola Scholars Foundation to provide a means for prospective Coca-Cola Scholars to submit their application online at: The site is currently the only partner site to host the Coca-Cola Scholars Foundation's online application and information.

"For 12 years the Coca-Cola Scholars Foundation has awarded merit-based scholarships to college-bound seniors who excel in areas of leadership, academic achievement, motivation to serve and succeed as well as personal character," said Patrick O'Brien, CollegeLink CEO. "These scholarships are rewarding the very characteristics and principles that are the foundation of our Making It Count programs. We are pleased to be able to make available the Coca-Cola Scholars Foundation's $2+ million in college scholarships, in addition to the scholarship resources currently available on our site."

In addition to the online component, the partnership also includes promotion of the Coca-Cola Scholars Foundation Scholarships in Making It Count's 'Making College Count' and 'Making Your College Search Count' in-school presentation programs. Combined, the presentations will reach more than 1.5 million juniors and seniors during the 2000/01 school year.

"We are happy to partner with CollegeLink and believe that students will now have even better access to educational programs they will need, to be successful after high school," said J. Mark Davis, President, Coca-Cola Scholars Foundation. "The Making It Count programs offered by CollegeLink are geared toward college and life after high school, making our union a perfect match."

The Coca-Cola Scholars Foundation has awarded nearly $18 million to more than 2,000 Scholars between 1989 and 2000. Each year the Foundation awards $20,000 to 50 National Scholars and $4,000 to 200 Regional Scholars. Additionally, beginning this year, the Foundation will award $1,000 to 400 Scholars through the Coca-Cola Two-Year Scholarship Program.

This partnership, combined with the unprecedented reach of its 'Making It Count' programs -- more than 2.5 million students at more than 4,000 high schools alone -- and other Web and national educational relationship initiatives, position CollegeLink to connect more students with more colleges and universities than any other company in the industry.

About the Coca-Cola Scholars Foundation

The Coca-Cola Scholars Foundation, a joint effort of Coca-Cola Bottlers across the United States and The Coca-Cola Company (NYSE: KO), is one of the largest corporate-sponsored, merit-based scholarship programs of its kind in the United States. The Foundation is supported by the financial commitment of local Coca-Cola Bottlers and The Coca-Cola Company.

About, Inc. Incorporated (Amex: APS) provides a range of pre-college services, including: college searches, test preparation, getting into top schools, finding scholarships, electronic college applications, paying for college and college success. Additionally, The Company's Making It Count Presentation Programs are the nation's leading student training and advisory programs, providing students with a template for success in high school, college and beyond. The Program's success messages are delivered through such formats as live in-school presentations, an instructional book, the Internet and a free monthly newsletter.

Note: This press release contains forward-looking statements within the meaning of the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements involve risks and uncertainties that may affect the companies' business prospects and performance. These include economic, competitive, governmental, technological and other factors discussed in the statements and in the companies' filings with the Securities and Exchange Commission.