UK: Coca-Cola now favourite for premiership deal

By Sarah Diston | 16 February 2001

Coca-Cola is now bidding to become the next sponsor of the English premier football league. BBC Sport has reported the cola giant is also the favourite to take on the premier league deal, thought to be worth £20m a year. But it is believed that Sony, Siemens, The NatWest Bank and Vodafone are also involved in negotiations.

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Coca-Cola is now bidding to become the next sponsor of the English premier football league. BBC Sport has reported the cola giant is also the favourite to take on the premier league deal, thought to be worth £20m a year. But it is believed that Sony, Siemens, The NatWest Bank and Vodafone are also involved in negotiations.

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