Coca-Cola Bottling continues US territory expansion
Coca-Cola Bottling has confirmed its latest territory expansion in the US
The company, which is the largest independent Coca-Cola bottler in the US, will expand its distribution coverage to include new regions in ten US states as well as the District of Columbia, it said this week. CCBCC took responsibility for the Paducah and Pikeville areas in Kentucky in February.
The territories are in Delaware, the District of Columbia, Illinois, Indiana, Kentucky, Maryland, North Carolina, Ohio, Pennsylvania, Virginia and West Virginia.
Coca-Cola has also agreed to grant expanded territories to another US bottler, Clark Beverage Group, which will take on markets in Mississippi.
The regions are the latest to transition to CCBCC as part of Coca-Cola's decision to return its North American operations to separate business and bottler arms.
Coca-Cola's North America president, Sandy Douglas, said: "The announcement with Coca-Cola Bottling Co Consolidated and Clark Beverage Group reinforces our successful efforts to move forward with our refranchising plans in the US as we implement a more agile, modern, customer-focused beverage partnership model."
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